I’ve been making my way around Northern California and Nevada (with a brief stop in New York for a marathon) for the past few weeks. I have met amazing people, been inspired by their desire to learn, learned some new things myself and had a few laughs.
From problems with wireless Internet (sorry Angels Camp and Fresno!) to traffic, hard to find meeting rooms and tough questions we’ve rolled with the punches to keep the Social Media REvolution Tour on the road. I have been so fortunate to participate in this tour because I have seen parts of this amazing region that I might not have otherwise, met people that have enriched my life and forced me to think critically about the place of social media in the real estate world, and hopefully imparted some knowledge along the way.
Going on tour talking to Realtors about social media has helped increase my awareness of why people in real estate are wary of this new technology. Facebook, Twitter, blogging, Yelp, YouTube, LinkedIn – lots to take in! Talking to agents and brokers about their experiences with people, technology and views of the online world bring perspective that helps me discuss the finer points of tech. One of the things I’ve been talking about is sustainable social media – a way to incorporate technology into your daily life without letting it take over your day. I’m always saddened to hear that people have been told that they MUST be doing all the social media items on the list at once and that they must start them all immediately. I’m looking forward to tomorrow’s presentation in Reno/Sparks, Nevada – always a new surprise!
If you’re not coming to the tour – I still hope that you’ll give social media a chance… like anything else, there’s good and bad out there, stuff that works for one person won’t work for another – but we don’t know until we try!
If you want to join in, there’s still another week that includes San Jose, San Mateo and Salinas next week. I’ll also be at the NAR Conference and ReBarCamp in San Diego November 12-15.
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